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Suggested Reading

Web Sites

As one might imagine, there are a wide variety of web sites devoted to a host of generational topics. Even with the ones here, there is no guarantee of their veracity. The sites we have listed below meet three criteria:

1. The site is filled with useful information without being overly commercial or self-serving unless we are using it as a gauge for perceptions and trends.

2. The site is updated regularly.

3. We find ourselves using the site for our own research and to gain perspective on the issues at hand.


Books and Articles

Bagby, M. Rational Exuberance: The Influence of Generation X on the New American Economy. New York: Penguin Group, 1998. ISBN 0-525-94408-7

Baird, J. Day Job: A Workplace Reader for the Restless Age. Boston: Allen & Osborne, 1998. ISBN 0-9660805-2-1

Beaudoin, Tom. Fwd Harvey Cox. Virtual Faith: The Irreverent Spiritual Quest of Generation X. pbk 2000. New York: John Wiley & Sons, 1998. ISBN 7879-3228-3 & ISBN 0-7879-5527-2 (pbk)

Bernhard, Nancy. Best of Baby Boomer Trivia. New York: Vantage Press, 2000. ISBN 0533-13198-7

Bradford, L.J., Raines, C. & Martin & J.L. Twentysomething: Managing and Motivating Today’s New Workforce. New York: MasterMedia Limited, 1992. ISBN 0-942361-35-0

Chester, Eric. Getting Them to Give a Damn: How to Get Your Front Line to Care About Your Bottom Line. Dearborn Trade Publishing, 2005. ISBN 1-4195-0458-4

Chester, Eric. Linda Carlson ed. Employing Generation WHY? Lakewood: Tucker House Books, 2002. ISBN 0-9651447-7-1 (cloth) & ISBN 0-9651447-8-X (paper)

Coupland, D. Generation X: Tales for an Accelerated Future. New York: St. Martin’s Press, 1990. ISBN 0-312-05436-X

Dalzell, T. Flappers 2 Rappers: American Youth Slang. Springfield: Merriam- Webster, 1996. ISBN 0-87779-612-2

DeLong, David W Lost Knowledge: Confronting the Threat of An Aging Workforce. Oxford University Press, 2004. ISBN 0-19-517097-0

Dent, H.S., Jr. The Great Boom Ahead: Your Comprehensive Guide to Personal and Business Profit in the New Era of Prosperity. New York: Hyperion, 1993. ISBN 1-56282-758-8

Dent, H.S., Jr. The Roaring 2000s: Building the Wealth and Lifestyle You Desire in the Greatest Boom in History. New York: Simon & Schuster, 1998. ISBN 0-684-83818-4

Dychtwald, K. & Flower, J. Age Wave: How the Most Important Trend of Our Time will Change Your Future. New York: Bantam Doubleday Dell, 1990. ISBN 0-553-34806-X

Dychtwald, K. Age Power: How the 21st Century Will be Ruled by the New Old. New York: Jeremy Tarcher/Putnam, 1999. ISBN 0-87477-954-5

Fox, William M. American Values in Decline: What We Can Do. First Books, 2001. ISBN 1-58820-692-0

Halberstam, D. The Fifties. New York: Villard Books, 1993. ISBN 0-679-41559-9

Hankin, H. The New WorkForce: Five Sweeping Trends That Will Shape Your Company's Future. New York: AMACOM. 2005. ISBN 0-8144-0829-X

Herman, R. E. Turbulence! Challenges and Opportunities in the World of Work. Akron: Oakhill Press. 1995. ISBN 1-886939-01-2

Hersch, Patricia. A Tribe Apart. New York: Random House, 1999. ISBN 0-345-43594-X

Hicks, R. & Hicks, K. Boomers, Xers and Other Strangers: Understanding the Generational Differences that Divide Us. Wheaton: Tyndale House Publishers, 1999. ISBN 1-56179-677-8

Howe, N. & Strauss, W. 13th Gen: Abort, Retry, Ignore, Fail? New York: Random House, 1993. ISBN 0-679-74365-0

Howe, Neil, and William Strauss. Millennials Rising: The Next Great Generation. New York: Random House, 2000. ISBN 0-375-70719-0

Galinsky, Ellen. Ask the Children: What Americas Children Really Think About Working Parents. New York: William Morrow & Co., 1999. ISBN 0-688-14752-6

Goldberg, Beverly. Age Works: What Corporate America Must do to Survive the Graying of the Workforce. New York: Simon & Schuster, 2000. ISBN 0-684-85759

Izzo, J & Withers P. Values Shift: The New Work Ethic & What It Means for Business. Lions Bay BC: FairWinds Press. ISBN 009682149-6-7

Jennings, P. & Brewster, T. The Century. New York: Doubleday, 1998. ISBN 0-385-48327-9

Kotlikoff, L. & Burns, S. The Coming Generational Storm: What You Need to Know about America's Economic Future. Cambridge: The MIT Press, 2004. ISBN 0-262-11286-8

Lancaster, Lynne C, and David Stillman. When Generations Collide. New York: Harper Colloins, 2002. ISBN 6-06-662106-2

Losyk, R. Managing a Changing Workforce: Achieving Outstanding Service With Today’s Employees. Davie: Workplace Trends Publishing, 1996. ISBN 0-9647393-4-8

Martin, Carolyn A., PH.D, and Bruce Tulgan. Managing Generation Y: Global Citizens Born in the Late Seventies and Early Eighties. Amherst: HRD Press, 2001. ISBN 0-87425-622-4

Mitchell, S. American Generations: Who They Are. How They Live. What They Think. Ithaca: New Strategist Publications, 2000. ISBN 1-885070-28-4

Morrison, D. Marketing to the Campus Crowed: Everything You Need to Know to Capture the $200 Billion College Market. Chicago: Dearborn Trade Publishing, 2004. ISBN 0-7931-8600-5

Moses, Elissa. The $100 Billion Allowance: Accessing the Global Teen Market. New York: John Wiley & Sons, 2000: ISBN 0-471-29848-4

Muchnick, M. Naked Management: Bare Essentials for Motivating the X-generation at Work. New York: St. Lucie Press, 1996. ISBN 1-57444-061-6

Compiled by Meyer, Stephanie H., and John Meyer. Teen Ink. Deerfield Beach: Health Communications, 2000. ISBN 1-55874-816-4

Murray, M., Jr. Freaks, Geeks and Cool Kids: American teenagers, schools, and the culture of consumption. New York: Routledge, 2004. ISBN 0-415-94830-4

Nelson, R. & Cowan, J. Revolution X: A Survival Guide for Our Generation. New York: Penguin Books, 1994. ISBN 0-14-02-3532-9

Owen, R. Gen X TV: The Brady Bunch to Melrose Place. Syracuse: Syracuse University Press, 1997. ISBN 0-8156-0443-2

Putnam, Robert D. Bowling Alone: The Collapse and Revival of American Community. New York: Simon & Schuster, 2000. ISBN 0-684-83283-6

Queenan, Joe. Balsamic Dreams: A Short but Self-Important History of the Baby Boomer Generation. New York: Henry Holt & Co., 2001. ISBN 0-8050-6720-5

Raines, C. Beyond Generation X: A Practical Guide for Managers, 188 Tips, Tools and Techniques that Narrow the Gap at Work. Menlo Park: Crisp Publications, 1997. ISBN 1-56052-449-9

Raines, Claire, and Jim Hunt. The Xers & the Boomers: From Adversaries to Allies-A Diplomat’s Guide. George Young managing ed. & Sal Glynn ed. Menlo Park: Crisp Publications, 2000. ISBN 1-56052-587-8

Rall, T. Revenge of the Latchkey Kids: An Illustrated Guide to Surviving the 90s and Beyond. New York: Workman Publishing Company, 1998. ISBN 0-7611-0745-2.

Reich, Robert B. The Future of Success: Working and Living in the New Economy. New York: Random House, 2000: ISBN 0-375-72512-1

Richard, Judy W., and Carol D’Amico. Workforce 2020: Work and Workers in the 21st Century. 5th printing. Indianapolis: Hudson Institute, Inc., 1999. ISBN 1-55813-061-6

Ritchie, K. Marketing to Generation X. New York: Lexington Books, 1995. ISBN 0-02-926545-2

Rushkoff, Douglas. The GenX Reader. New York: Ballantine Books . 1994.ISBN 0-345-39046-6

Sacks, P. Generation X Goes to College: An Eye-Opening Account of Teaching in Postmodern America. Chicago: Open Court Publishing, 1996. ISBN 0-8126-9314-0

Schneider, Barbara, and David Stevenson. The Ambitious Generation: America’s Teenagers, Motivated but Directionless. US: R.R. Donnelley and Sons, 1999. ISBN 0-300-07982-6

Schor, J. Born to Buy: The Commercialized Child and the New Consumer Culture. New York: Scribner, 2004. ISBN 0-684-87055-X

Sennett, R. The Corrosion of Character: The Personal Consequences of Work in the New Capitalism. New York: W.W. Norton & Company, 1998. ISBN 0-393-04678-8

Settle, R.B. & Alreck, P.L. Why They Buy: American Consumers Inside and Out. New York: John Wiley & Sons, 1989. ISBN 0-471-62127-7

Shelton, C. and Shelton, L. The NeXt Revolution: What Gen X Women Want at Work and How Their Boomer Bosses Can Help Them Get It. Davies-Black Publishing, 2005. ISBN 0-89106-200-9

Shenk, D. Data Smog: Surviving the Information Glut. New York: HarperCollins, 1997. ISBN 0-06-018701-8

Smith, J.W. & Clurman, A. Rocking the Ages: The Yankelovich Report on Generational Marketing. New York: HarperCollins, 1997. ISBN 0-88730-813-9

Stark, S.D. Glued to the Set: The 60 Television Shows That Made Us Who We Are Today. New York: Bantam Doubleday Dell, 1997. ISBN 0-385-32411-1

Stein, L. & Yoskovitz, B. The Buzzword Bingo Game: The Complete, Definitive, Guide to the Underground, Workplace Game of Corporate Jargon and Doublespeak. New York: Villard Books, 1998. ISBN 0-375-75348-6

Strauss, W. & Howe, N. Generations: The History of America’s Future,1584 to 2069. New York: William Morrow, 1991. ISBN 0-688-11912-3

Strauss, W. & Howe, N. The Fourth Turning: An American Prophecy: What the Cycles of History Tell Us About America’s Next Rendezvous with Destiny. New York: Bantam Doubleday Dell, 1997. ISBN 0-553-06682-X

Tapscott, Don. Growing Up Digital: The Rise of the Net Generation. New York: McGraw Hill, 1998. ISBN 0-07-063361-4 (HC) ISBN 0-07-134798-4 (PBK)

Text Me: Everything You Need to Know About Text Messaging. American edition. New York: Bantam Books, 2002. ISBN 0-553-37596-2

Thau, R.D. & Heflin, J.S. Generations Apart: Xers vs Boomers vs The Elderly. Amherst: Prometheus Books, 1997. ISBN 1-57392-174-2

Tulgan, B. Winning the Talent Wars: How to manage and compete in the high-tech, high-speed, knowledge-based, superfluid economy. New York: W. W. Norton & Company, Inc.. 2001. ISBN 0-393-01958-6

Turkle, S. Life on the Screen: Identity in the Age of the Internet. New York: Simon & Schuster, 1997. ISBN 0-684-83348-4

Twenge, Jean M. Ph.D. Generation Me: Why Today's Young Americans are more Confident, Assertive, Entitled -- and more Miserable Than Ever Before. Free Press, 2006. ISBN 978-0-7432-7697-9

Wesson, Vann. Illistrated by Chris Kendall & Erik Aukerman. Generation X: Field Guide & Lexicon. San Diego: Orion Media, 1997. ISBN 1-887754-05-9

Zemke, R., Raines, C., and Filipczak, R. Generations at Work: Managing the Clash of Veterans, Boomers, Xers and Nexters in Your Workplace. New York: AMACOM, 1999. ISBN 0-8144-0480-4

Zollo, P. Getting Wiser To Teens: More insights into marketing to teenagers. Ithaca New York: New Strategist Publications, Inc.. 2004. ISBN 1-885070-54-3

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